For EUR researchers navigating the complex world of EU funding, the path to success is rarely linear. It鈥檚 paved with bold questions, unexpected setbacks, and moments of reinvention. Ahead of EU Day 2025, a special event designed to help EUR鈥檚 research community connect with peers and experts and strengthen their research strategies, careers, and overall impact, we talk to four EUR scholars - Tom Emery, Niels Rietveld, Dimitrios Vlachopoulos, and Janna Cousijn. They will share their journeys, offering candid insights, hoping to inspire colleagues to follow the blue-sky research path. Their stories, paired with wisdom from EUR鈥檚 funding advisors, serve as a masterclass in turning ambition into impact.
Whether you鈥檙e drafting your first Horizon Europe proposal, refining a rejected ERC bid, or seeking guidance in the rapidly evolving EU R&I policy and funding landscape, join us on April the 15th at EUR鈥檚 EU Day 2025. The stories of our ERC Laureates offer a compelling prelude to the event鈥檚 Inspire Yourself sessions.
鈥淭he ERC rewards bold ideas, not just polished CVs.鈥
Tom Emery
The spark behind the science
Every groundbreaking project begins with a question. For (Associate Professor, ESSB), it鈥檚 understanding how parents balance careers and childcare - a societal challenge with profound policy implications. His ERC-funded research leverages population-scale data to map how families navigate this delicate equilibrium. 鈥淭he ERC rewards bold ideas, not just polished CVs,鈥 he says, reflecting on the freedom the grant provided to challenge conventional methods.
(Associate Professor, ESE) merges genetics and economics to explore how genes and environments interact to shape inequality. His work dismantles deterministic views of human potential while seeking policies that reduce disparities. 鈥淩esearch should steer where the field is going,鈥 he emphasizes, underscoring the importance of adaptability in academia.
(Associate Professor, ) bridges technology and pedagogy, ensuring digital tools enhance - not overshadow - human-centered learning. His UNIHUBS project, aligned with EUR鈥檚 2030 Strategy, investigates inclusive digital education models. 鈥淚nnovation must be visionary and grounded,鈥 he insists - a philosophy that transformed early setbacks into award-winning breakthroughs.
Rounding out the quartet, (Associate Professor, ESSB) tackles complex psychological challenges through interdisciplinary lenses. She studies how the social environment and the brain jointly shape trajectories of adolescent risk and resilience to addiction. Her work thrives on daring questions and collaborative problem-solving. 鈥淭hink big, move beyond your comfort zone, and invest in visuals to make your proposal unforgettable,鈥 she advises.
鈥淩esearch should steer where the field is going.鈥
Niels Rietveld
Turning points
For Tom, a 2019 presentation on the ODISSEI Supercomputer ignited a revolution. Watching Jan van der Laan map the Netherlands鈥 population network, he recognized the untapped potential of big data in social science. 鈥淚t completely overhauled my approach,鈥 he recalls. 鈥淪uddenly, we could ask questions we鈥檇 never dreamed of answering.鈥
Niels鈥 career shifted when he stepped into the shoes of a grant evaluator. Serving on review panels taught him to see proposals through a reviewer鈥檚 lens - a skill he later channelled into crafting successful ERC bids. 鈥淐larity is key,鈥 he advises. 鈥淩eviewers need to trust you鈥檒l lead the field forward.鈥
Dimitrios experienced his lightbulb moment early, when he realized that technology alone couldn鈥檛 revolutionize education. 鈥淚nnovation isn鈥檛 about tools - it鈥檚 about how they鈥檙e woven into pedagogy,鈥 he explains. This insight drove him to refocus on ethical, learner-centered design - a pivot that transformed a rejected ERC proposal into two award-winning studies on e-learning and gamification.
Janna鈥檚 pivotal lesson came through trial and error. 鈥淓U grants demand precision,鈥 she notes. 鈥淏udget tightly, but leave room for inflation - what鈥檚 feasible today might cost double in five years.鈥 Her pragmatic approach balances ambition with realism, ensuring her interdisciplinary teams thrive even when methods evolve.
When 鈥渘o鈥 becomes 鈥渘ext鈥
Rejection is a rite of passage in academia, yet these researchers prove it鈥檚 also a catalyst. Tom faced repeated criticism for his unconventional career path. 鈥淚 was told I wasn鈥檛 doing things 鈥榯he right way,鈥欌 he admits. Still, his persistence paid off as the ERC鈥檚 emphasis on originality over orthodoxy validated his approach.
Dimitrios channels setbacks into reinvention. After an ERC Starting Grant rejection in 2014, he refined his proposal, secured alternative funding, and published pioneering work that earned international acclaim. 鈥淔ailure isn鈥檛 an endpoint,鈥 he says. 鈥淚t鈥檚 an iteration.鈥
For Niels, resilience extends beyond personal grit. Leading large projects taught him to nurture teams. 鈥淔unded work isn鈥檛 just about research - it鈥檚 about mentoring the next generation of scholars,鈥 he notes, highlighting the leadership skills honed through EU grants.
Janna adds a tactical twist: 鈥淪tart drafting your problem statement early, and involve reviewers from different fields,鈥 she advises. Her strategy of daring to tackle interdisciplinary complexity - while grounding methods in state-of-the-art practices - has turned ambitious ideas into feasible, high-impact projects.
鈥淚nnovation must be visionary and grounded.鈥
Dimitrios Vlachopoulos
Turning ideas into impact
Behind every successful proposal is a team of experts who help researchers navigate the complexities of EU funding. Engagement and Research Services鈥 pre-award team and funding advisors play a pivotal role in refining ideas, strengthening impact, and ensuring proposals for a major research initiative align with both scientific and societal goals.
, Research Funding Officer at ESHCC/ESHPM, highlights a standout example: Prof. Stijn Reijnders鈥 ERC Consolidator Grant for his project Worlds of Imagination. The study explored how films and TV series inspire global tourism flows. With support from the grants team, Reijnders later secured an ERC Proof of Concept and established the Erasmus Knowledge Centre for Film, Heritage, and Tourism (FIHETO). 鈥淩eijnders is one of the few SSH researchers to turn their ERC into a non-profit organization,鈥 Patricia notes. 鈥淔IHETO now drives sustainable and inclusive film tourism worldwide鈥攁 testament to the power of combining academic excellence with societal impact.鈥
, Senior Collaborative Research Proposal Partner at ERS, emphasizes the importance of impact. 鈥淢any proposals focus on scientific excellence but lack a strong dissemination strategy,鈥 she explains. 鈥淲e help researchers articulate how their work will benefit society, policymakers, and industry, ensuring their projects resonate beyond academia.鈥
, Research Grants Advisor at ESSB, underscores the value of collaboration. 鈥淭he grants advisor wears many hats,鈥 he says. 鈥淲e help researchers stay focused on the big picture: What makes this proposal urgent? What impact will it have? And do all the pieces add up to answer the guiding question?鈥
鈥淭hink big, move beyond your comfort zone, and invest in visuals to make your proposal unforgettable.鈥
Janna Cousijn
Lessons for aspiring applicants
What does it take to craft a winning proposal? For Tom, the answer lies in boldness: 鈥淭he ERC funds what others won鈥檛. Embrace that freedom.鈥 Dimitrios stresses the power of storytelling: 鈥淔rame your project as a solution to a real problem, and make the impact undeniable.鈥
Janna champions audacity and visuals: 鈥淒are to think big, approach messy problems, and use graphics to make your proposal stick,鈥 she urges. 鈥淏ut balance ambition with feasibility - innovate in your questions, not just your methods.鈥
Niels adds another tip: 鈥淲rite with reviewers in mind. They need confidence in your vision, even if the path isn鈥檛 fully mapped.鈥
EU Day 2025
EU Day 2025 will take place on 15 April 2025. It is a special event designed to help EUR鈥檚 research community navigate the evolving EU R&I policy and funding landscape, connect with peers and experts, and strengthen their research strategies, careers, and impact. As a researcher, securing EU funding isn鈥檛 just about financial support - it鈥檚 about expanding your impact, fostering collaborations, and positioning yourself at the forefront of international research.
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